If you’ve been blogging as more than just a hobby for any length of time, you probably know how much hard work goes into it. Things can get messy and unorganized pretty dang fast if you don’t stay on top of everything. (But you love it anyway!)
A lot goes into blogging. More than just writing posts and hitting publish, that’s for sure. You’ve got to market, network, promote, keep track of your finances, and so much more.A lot goes into #blogging; more than just writing posts and hitting publish! Click To Tweet
So, since I a) love y’all so much and b) love checklists so much, I thought I’d put together a handy-dandy printable for you. It’s a checklist of 11 monthly tasks you should do to keep your blog organized and running smoothly.
I’ll probably put together weekly and daily checklists sometime soon, so be sure to check back and see! (P.S. if you sign up for my newsletter, you’ll get an email every time I create something new for the freebie library!) 😉
11 monthly tasks to keep your blog running smoothly:
1. Finalize any plans you may have.
Finalize any plans you may have for guest posts, sponsored posts, collaborations, etc. For guest posts/collaborations, get in touch with whoever you’re working with to make sure you’re on the same page. For sponsored posts, make sure you have your game plan in place, have any required photos taken, or anything else you need to do. And add all of these things to your schedule or planner.
2. Clean out your email list.
Well I try to do this one every month! If you have an email list (which you should) go through it and remove anyone who hasn’t opened your last several emails. This is a good thing to do for a couple of reasons. 1) There’s really no reason for someone to be subscribed if they aren’t engaging with your content. 2) When you start getting more and more subscribers, you have to pay more and more for your email service. If people aren’t actually opening your emails, you don’t want to pay for them – right? 🙂
3. Review your business plan + goals.
If you have a business plan (which, again, you should) take a look at it to see if it needs updated. While you’re at it, take a look at your yearly goals and review your goals from the previous month. Sometimes things change and plans change, so make sure everything is still relevant. Also, make sure you’re still on track and doing what you need to do to reach the goals that you’re trying to achieve.
4. Set your monthly goals.
Set your monthly goals for the new month. Make sure that you’re being realistic and intentional with what you want to do. There are so many reasons why I think setting goals is important! Setting goals gives you a clear direction and it gives you something to work towards. It also helps you make sure that you’re managing your time more wisely. Break down your goals into the weekly (or daily?) steps that you need to take to achieve them. Also, write your goals down.
5. Review your finances + plan.
Review your income and take note of what worked and what didn’t from the previous month. Ask yourself if you’re on track to reach any financial goals that you had and what you can do to improve for the next month. Then review your expenses. Ask yourself if you spent your money wisely and if there’s anything you can cut back on. Finally, set your budget for the next month and set aside any income that may be needed for taxes.
6. Do a website review.
Take a look around your website. Ask yourself if there’s anything that isn’t needed or if there’s anything just adding clutter. See if there’s anything that needs updated – such as plugins, pages, or photos. Are there any design elements that could be changed? Just do a general review and fix anything that you don’t like or that isn’t working.
7. Create an editorial calendar.
Some people do this months in advance, but I’m too indecisive for that. 😉 Do a brainstorming session and plan out any posts for the upcoming month. Some ideas for posts:
- Are there any questions your audience has been asking you lately?
- Are there any topics that have been on your mind lately?
- What problems have you or a friend/family member been facing lately?
- Do you have an upcoming product (such as an eBook)? Could you use that topic to come up with a few blog posts?
- What have you seen, read, or learned lately that you could write about?
- Have you purchased any products/services lately that your audience might find useful?
- What topics are trending in your niche?
8. Work on content upgrades.
If you have any content upgrades (such as printables, eBooks, webinars, etc.) that you plan on releasing, work on planning them out and creating them. If you don’t have ideas for any, take a look at your upcoming posts and see if there’s something you could add to it (such as the checklist I created for this post). You could also take a look at your Google Analytics to see which of your posts are the most popular and create content upgrades for them.
9. Review + update old posts.
This is another thing that I try to do monthly. Take a look at your old posts and make sure that everything is still working. Are the graphics cohesive with your brand? Are the links still working? Is the information still relevant? Along the lines of #8, could you create a content upgrade for it or provide more value in any way? Could you start promoting it again, if you’ve stopped?
10. Manage social media.
Another thing that you may want to review is your social media. Unfollow anyone that doesn’t add value or inspiration to your feed. Create some sort of content plan for the following month. Update any bios or profile photos that need updated. Analyze what’s working for you and what’s not.
Related reading: How to Grow Your Blog with Pinterest
11. Take care of ads/sponsors.
Change out any ads on your blog, if that’s something that you do monthly. Also apply for new sponsored campaigns that fit your values and your brand. If you’re newer to the blogging game, you could also apply for ad networks or sponsorship programs each month if you aren’t in any.
Be sure to enter your info below to get instant access to the Monthly Blogging Checklist + print it out each month to keep your blog organized and running smoothly! 🙂
Question: What are some monthly tasks that you always do for your blog?